Press & Clients
As Featured On
As Featured In
Primal Alchemy: Cooking What Nature Provides Web Series Coming Soon!
EPISODE 1:
Primal Alchemy: Cooking What Nature Provides, Pilot
Primal Alchemy Catering highlights the profile of a sustainable business through green renewable practices and partnerships and pushes it to be a standard among not just the food industry, but all industries.
EPISODE 2:
Primal Alchemy: Cooking What Nature Provides, FivePoint
Primal Alchemy Catering showcases what the landscape of sustainability within the catering industry could be as we visit a ranch in Valencia for a farm-to-table event for FivePoint, a developer focused on building sustainable communities.
EPISODE 3:
Primal Alchemy: Cooking What Nature Provides, Cabrillo
Primal Alchemy caters for Cabrillo Marine Aquarium, showcasing how to complete a sustainable event from start to finish, training staff and the next generation on sustainable practices.
Press & Recognitions
Our Clients
- LA28 Olympics
- Sail Grand Prix
- Ferrari
- Ampaire
- Interluxe
- Long Beach Post
- Ecology Center
- Environmental Nature Center
- TED Conference
- County of Los Angeles
- City of Long Beach
- Port of Long Beach
- Long Beach Airport
- Memorial Medical Center
- Goodwill
- YMCA
- AARP
- Southern California Edison
- World Surfing League
- Surfrider Foundation
- AltaSea Ocean Institute
- The Nature Conservancy of Irvine
- Algalita Foundation
- Shaw Industries
- Nas Daily
- Blueprint
- Fluor
- Vast
- Relativity
- NASA
- Space X
- Gulfstream
- Jet Propulsion Laboratory
- Los Angeles Opera
- Long Beach Museum of Art
- New Zealand Consulate
- New Zealand Olympic Committee
- NZ Film Commission
- Los Angeles Tourism
- Long Beach Chamber of Commerce
- Long Beach Convention & Visitors Bureau
- CSULB-Cal State University Long Beach
- LBCC-Long Beach City College
- Cabrillo Marine Aquarium
- Metroports
- Rocket Lab
- FivePoint Community Investors
- Cursor
- Los Angeles County Office of Education
- Greater LA Education Foundation
- LA Conservation Corps
- Amazon
- Nike
- Mercedes Benz
- Longines
- Sony
- Greenpeace
- USC-University of Southern California
- Volcom
- Kettle One
- Farmers Insurance
- Designory
- Intertrend
- Quiksilver
- ECOS Earth Friendly Products
- Urban Decay
- Chipotle
- Rutan & Tucker Law Firm
- Sunstone Management
Featured Articles
Business Beat: Primal Alchemy to host 2 dinners honoring Indigenous culinary traditions
“Feasts of the Summer Moons, a culinary tribute to Indigenous Traditions of the West and Southwest, is presenting two evenings honoring the ancestral foods and cultures of the West Coast and Southwestern Nations,” Primal Alchemy co-owner Dana Buchanan said.
ACE Awards 2024: Sustainability in Catering Primal Alchemy delivers Sustainability at Sea
Congratulations to the first-ever ACE award recipient for Sustainability in Catering, Primal Alchemy! Catersource sat down with Dana Buchanan (owner of Primal Alchemy) for an insider look at their Sustainability at Sea event.
Business Beat: A word with Primal Alchemy on catering the 2024 Olympics closing ceremony
Dana and Paul Buchanan, the owners of Primal Alchemy Catering, can keep a secret. Many Long Beach residents were surprised to see superstars like Billie Eilish, the Red Hot Chili Peppers, and Snoop Dogg performing at Granada and Rosie’s Dog Beaches during the closing ceremony for the 2024 Summer Olympics on Sunday, Aug. 11 — except for the Buchanans, who were selected to cater the event, which actually got underway the day before the closing ceremony was broadcast to the rest of the world.
Nearing 15 years, the Long Beach Urban Farm Dinner continues to uplift our best chefs
The Long Beach Urban Farm Dinner—founded by Primal Alchemy owners Chef Paul and Dana Buchanan—is about to have its 14th dinner on Sunday, Sept. 22, at Organic Harvest Gardens.
Of course, there’s much more to the story than it being another ticketed dinner event.
Long Beach Primal Alchemy Catering Recognized for Excellence and Sustainability
Long Beach, CA – Primal Alchemy Catering, founded and owned by Chef Paul and Dana Buchanan, has been awarded the prestigious Achievement in Catering Excellence (ACE) Sustainability Award at the recent Catersource / Special Events national conference. The conference, a gathering of event professionals, held its annual event in Austin, Texas, where the Buchanans were honored on February 15.
Business Beat: Primal Alchemy Catering wins national award for sustainability
Long Beach’s Primal Alchemy Catering — known for its seasonal menus and locally-sourced ingredients — has been honored for its excellence in catering and sustainability. The company, founded and owned by chefs Paul and Dana Buchanan, according to a recent news release, won the Achievement in Catering Excellence Sustainability Award at Catersource + The Special Event, a national conference for event professionals.
5 Ways to Go Green at Your Next Catered Event
Sustainability was one of the topics discussed at Catersource + The Special Event last week in Austin, Texas. Conference attendees heard from catering operators on how they keep sustainability top of mind when working events. Here are some ideas they shared to bring to your operation.
Small Businesses Faced Inflation Balancing Act This Year
After two years of navigating the pandemic and loss of business, coping with inflation has been yet another challenge for Dana Buchanan, co-owner of local catering business Primal Alchemy. For the past 20 years, Primal Alchemy grew steadily in Long Beach, with its roots in sustainable and seasonal menus, until March 2020, when essentially all business was gone in one day, Buchanan said.
Amazing Women: Dana Buchanan Stays True to Her Roots
At the very end of Dana Buchanan’s resume, the founder and co-owner of Primal Alchemy catering firm in Long Beach listed “being a catalyst” as one of her hobbies. To that, Buchanan said that while she doesn’t want to take credit for what other people do, sometimes things require a spark to motivate people.
After the Wedding: How Four Local Couples Are Making it Work in Business and at Home
Ask a married couple running a business together how they do it – maintaining a healthy marriage while dealing with one another all day, under the stresses of a self-owned business no less – and they’re likely to react with a laugh. That, and you might even get the in-unison response: “We get asked that all the time.” At least, that’s what happened when four Long Beach married couples..
30 WOMEN TO WATCH: Dana Buchanan
Dana Buchanan is a self-identified foodie—and shares her love of all things gastronomical through her Primal Alchemy Catering business, one of the most successful woman-led food service companies in the area. Her activism within everything from organic farming to brewing to jam making has propelled her beyond a mere caterer.
ON THE LINE: PAUL BUCHANAN OF PRIMAL ALCHEMY
During my time with OC Weekly, one name that’s been in my peripheral is Chef Buchanan. Based out of Long Beach, his resume is like a six-degrees of OC, LA and beyond. I finally got to chat with Paul and his wife, Dana, while attending an intimate Brouwerij West beer pairing dinner they were catering.
Tell us about your event and get a quote!
We transform fresh ingredients from local farmers and artisanal food sources into amazing food. All of our seasonal menus are customized for your unique event.
